BLESSED & CURSED IS A PREMIUM DENIM LABEL BASED IN HAMBURG, GERMANY. THE WOMAN WHO FOUNDED THE BRAND, NICOLA EIBICH, HAS MORE THAN 20 YEARS OF EXPERIENCE IN THE GLOBAL DENIM INDUSTRY. WHAT'S GREAT ABOUT THESE JEANS IS, HOW UNBELIEVABLY COMFORTABLE THEY ARE AND HOW WELL THEY KEEP THEIR SHAPE.

 

FOR THE FALL/WINTER 2015 COLLECTION, NICOLA WAS INSPIRED BY THE MOST POPULOUS CITY IN THE UNITED STATES: NEW YORK. THERE SHE MET WITH LOVE, LUXURY, MEDIA, ART AND FASHION. CHECK OUT THE NEW BLESSED & CURSED COLLECTION WITH ALL THE IMPACT OF A GLOBAL POWER CITY.

USING THE BUTTON AS THE CENTRAL POINT TO ACCENTUATE EACH PAIR OF JEANS HAS UNDERGONE A REVOLUTION FOR THE NEW SEASON. THE CLEAR DESIGN LANGUAGE FREE OF ORNAMENTATION REDUCES ALL OF THE INGREDIENTS TO THE ESSENTIALS: THE NAME AND PHILOSOPHY OF THE BLESSED & CURSED BRAND.

NEW YORK PHOTOGRAPHER BEN LAMBERTY JOINED US FOR YOUR CAMPAIGN SHOOT. HIS PHOTOGRAPHIC DIRECTION AND DESIGN HIGHLIGHT THE NEW, CLEAR LOOK OF BLESSED & CURSED.

ABOUT